Josh leads Venture Asheville, a public-private initiative to build Asheville’s high-growth entrepreneurial ecosystem. He is co-founder and Director of Asheville Angels, an angel investor network with early-stage investments in cleantech, EV transportation, commercial-scale composting, AgTech, EdTech, and biotech.
Josh is perhaps best known as creator and host of The Lazy Environmentalist, an award-winning reality TV show on Sundance Channel, nationally broadcast radio show on Sirius Satellite Radio, book series, and digital commerce company. He and his ventures have been profiled by The New York Times, The Wall Street Journal, The Washington Post, MSNBC’s Morning Joe, and NPR’s Science Friday. He is also the only guest to have ever ridden a bicycle onto the set of The Martha Stewart Show.
Previously, Josh launched and directed Vine.com, an e-commerce business owned by Amazon, specializing in natural, organic, and sustainable products. He developed the green product standards for other Amazon portfolio companies including Diapers.com, Soap.com, and Wag.com. Prior to Vine.com, Josh was VP of Marketing for GoodGuide, a “Fast Company 50” and “TechCrunch 50” provider of information on the health, environmental and ethical performance of consumer goods. Josh was also founder & CEO of Vivavi, a pioneering retail venture specializing in modern design, sustainable furniture, named to Inc. Magazine’s “Green 50” as an innovator accelerating the green economy.
In 2010, Josh was inducted into the first class of the International Green Industry Hall of Fame. He is a frequent speaker on green product innovation and the emerging green economy at places such as Google, Salesforce, PepsiCo, The New York Federal Reserve Bank, Yale University, Notre Dame University, and The Aspen Institute Environment Forum.
Josh holds an MBA from Thunderbird, The School of Global Management, and a BA from The University of Pennsylvania.